Area of Land for Construction: about 169000㎡, Total Building Area: 530000㎡

Questions:

1. City center: how to exploit the regional advantages?

2. Mental coordinate: how to convert the supreme religious influence of Dongguan Great Mosque into business value?

3. Non-traditional commercial center: how to create a group of special buildings in the fierce business competition?

Solutions:

1.Project development opportunity evaluation:

- Politically correct - take advantage of the New Silk Road to get favorable policies;

- Economically feasible - introduce new functions to improve the comprehensive value;

- Harmony in style - use national culture to adorn the project

2.Development targets

- Cultural coordinate: star of Muslims on the new silk road;

- Urban living room: a city hall integrating tourism, business and communication functions;

- Engine of the region: a leader project driving renewal and upgrade of the region

3.Product forms

- "A mosque" - religious culture: an area of Muslim customs, core tourism attraction

- "A group of flavor streets" - national characteristics: national culture themed flavor streets, composed of national museum area and surrounding recreational business district

- "A play show" -folk culture: a performance center on the subject of "intangible cultural heritage"

- "A group of complexes" - a regional landmark: city watchtower, project image bridgehead